Category: Journey

  • You’re Straddling The Fence

    You’re Straddling The Fence

    If you have a hodgepodge of clients, here is why. Your messaging is not clear. And your messaging is not clear because you’re not clear on who you’re talking to. You’re not clear on who you’re talking to because you haven’t fully committed to your niche. You’re straddling the fence. And it shows through the…

  • Will You Really Be Able to Help Them?

    Will You Really Be Able to Help Them?

    “Will I really be able to help them?” Underneath the confusion about who to help is usually some version of this question. As long as you’re confused about who you help, you don’t have to put yourself in a position to help anybody. And you don’t risk not being able to help them and feeling…

  • Why I’m the perfect coach for you

    Why I’m the perfect coach for you

    Right now you’re frustrated and confused because you don’t know who you’re talking to. You’re flip flopping and being wishy washy in your content. So you’re probably attracting all sorts of people which leaves you even more confused about who you want to work with. Or you’re not attracting anyone at all. Ask me how…

  • What NOT to focus on when choosing your niche

    What NOT to focus on when choosing your niche

    Here’s what NOT to focus on when choosing your niche: 1. Other coaches’ niches – It’s tempting to look at what niches are working for other coaches. All that means is they’ve found their perfect fit niche. You want to find the one that’s a perfect fit for you. 2. Your professional background or degrees…

  • Forget What You SHOULD Do

    Forget What You SHOULD Do

    My client was so frustrated and confused about who she wanted to help in her business. She was good at supporting professionals because of her career. So it “made sense” that she’d do that. And then there was who she WANTED to help because of her life experiences and the impact she could make doing…

  • Not signing paid clients?

    Not signing paid clients?

    I’ve been there myself and I’ve helped many clients with this same struggle. Through that work, I’ve learned that there are only three things you need to do to sign paid clients: 1. Get out of niche drama – Feeling confused and uncertain about who you help and what you help them with keeps you stuck.…

  • It’s not always a niche problem.

    It’s not always a niche problem.

    It’s normal to think there is a niche problem when clients are not coming.⁠⁠But more times than not, it has nothing to do with your niche.⁠⁠It’s about you not believing that there are people in your niche who want and are willing to invest in what you’re offering.⁠⁠Your uncertainty comes across in your marketing.⁠⁠It makes…

  • 3 signs you have a misaligned niche

    3 signs you have a misaligned niche

    1. You don’t feel excited when you think about making an impact this way. 2. You are not attracting the clients you love spending time with. Your aligned niche will be YOUR people. If you’re not enjoying your time together, they are not your people. 3. You’re confused about how to speak to their problem.…

  • 5 Reasons to Find Your Perfect Fit Niche

    5 Reasons to Find Your Perfect Fit Niche

    You don’t HAVE to niche down to get clients, but here are 5 reasons why finding your perfect fit niche makes it SO much easier! 1. It gives you focus in your marketing so you’re not all over the place. It minimizes confusion for you and for your audience. You know you’re talking to your…

  • The Top 3 Reasons Coaches Struggle to Sign Clients

    The Top 3 Reasons Coaches Struggle to Sign Clients

    Are you a new coach struggling to sign paid clients? I get it. I’ve been there, and my clients come to me with the same struggles. Here are what I’ve found to be the top 3 reasons why and what to do about them: 1. You aren’t clear on your niche (i.e., You’re in niche…