It’s normal to think there is a niche problem when clients are not coming.
But more times than not, it has nothing to do with your niche.
It’s about you not believing that there are people in your niche who want and are willing to invest in what you’re offering.
Your uncertainty comes across in your marketing.
It makes people feel uncertain about you being able to help them so they don’t reach out.
Everybody will not want what you’re offering.
But YOUR people will.
And they’re willing to pay you for it.
You have to believe that.
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