Tag: niche
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If you have a hodgepodge of clients, here is why. Your messaging is not clear. And your messaging is not clear because you’re not clear on who you’re talking to. You’re not clear on who you’re talking to because you haven’t fully committed to your niche. You’re straddling the fence. And it shows through the…
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“Will I really be able to help them?” Underneath the confusion about who to help is usually some version of this question. As long as you’re confused about who you help, you don’t have to put yourself in a position to help anybody. And you don’t risk not being able to help them and feeling…